Referral offer for happy customers
Ask a satisfied customer to refer a friend, with a personal code that gives the friend a discount and the customer a reward too.
If you know someone who needs a reliable AC technician, here is your personal code: NIKHIL200{{2}}. Your friend gets Rs 200 off their first service{{3}}, and once their service is done, you get a free AC filter cleaning{{4}} as our thank-you.
Just forward this message to them. No limit on how many friends you refer.
A referral reward is a promotion, so Meta bills it as marketing. It stays marketing even if you send it right after a good review.
Variables
| Variable | What goes in | Example |
|---|---|---|
| {{1}} | customer name | Nikhil |
| {{2}} | referral code | NIKHIL200 |
| {{3}} | friend's discount | Rs 200 off their first service |
| {{4}} | customer's reward | a free AC filter cleaning |
When to use it
Send it to customers who just left a good rating or review, when they are happiest with you. A personal code they can forward makes referring a friend effortless, and rewarding both sides makes it feel like a favour, not a sales request. Track codes so every reward is paid without the customer having to chase it.
Best time to send. One or two days after a positive review or a 5-star rating, in the evening.
Quick reply for the WhatsApp Business app
No variables in the app: replace the [bracketed] parts before you send.
Hi [customer name], thank you for the kind words about our service last week!
If you know someone who needs a reliable AC technician, here is your personal code: [referral code]. Your friend gets [friend's discount], and once their service is done, you get [customer's reward] as our thank-you.
Just forward this message to them. No limit on how many friends you refer.
/referraloffer
Meta template-ready version
For WhatsApp Manager or any WhatsApp Business API tool. Checked against Meta's limits.
| Category | MARKETING |
|---|---|
| Language | English (en) |
| Header | None |
| Body | 323/1024 characters, 4 variables |
| Footer | Reply STOP to opt out21/60 |
| Buttons | Share with a friendQuick reply, 19/25 Stop promotionsQuick reply, 15/25 |
Tips
- Only send it to customers who rated you highly; asking an unhappy customer for referrals backfires.
- Write the exact reward and when it is given ("once their service is done") so there is no dispute later.
- Keep the code short and based on their name; it is easier to remember and feels personal.
Variations
Shorter or warmer versions of the same message.
Thanks for the 5 stars, Nikhil! Refer a friend with code NIKHIL200: they save Rs 200, you get a free filter cleaning.
Hi Nikhil, know someone whose AC needs a service? Share code NIKHIL200 and both of you get a reward.
Send it as a campaign, to the right people
Kredoo sends approved templates to a filtered list on the official WhatsApp Business API, honours STOP replies automatically and shows who read and who replied.
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In other languages: Free delivery weekend offer in Hindi · Loyalty points reward message in Telugu
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