Subscription renewal reminder
Tells a customer their plan, membership or subscription ends on a set date, what lapses if it does, and how to renew in one tap.
To carry on without a break, renew for Rs 4,999{{4}} using the button below. Your current details and history stay exactly as they are.
If you do not want to renew, you do not need to do anything. Your plan will simply end on that date.
A notice that the customer's own plan is expiring, with the renewal price and no offer, is account information and stays utility. A renewal discount, an upgrade pitch or "renew now and get one month free" would make it marketing.
Variables
| Variable | What goes in | Example |
|---|---|---|
| {{1}} | customer name | Deepa |
| {{2}} | plan name | Gold gym membership |
| {{3}} | expiry date | 30 November |
| {{4}} | renewal amount | Rs 4,999 |
When to use it
Gyms, software tools, magazine subscriptions, tiffin services, internet providers and AMC contracts can all use it. Send it once about a week before expiry and once more two days before if there is no renewal. Saying clearly that nothing happens if they do not renew builds the trust that brings them back later.
Best time to send. Seven days before expiry, in the late morning around 11 am.
Quick reply for the WhatsApp Business app
No variables in the app: replace the [bracketed] parts before you send.
Hi [customer name], your [plan name] ends on [expiry date].
To carry on without a break, renew for [renewal amount] using the button below. Your current details and history stay exactly as they are.
If you do not want to renew, you do not need to do anything. Your plan will simply end on that date.
/subscriptionrenewal
Meta template-ready version
For WhatsApp Manager or any WhatsApp Business API tool. Checked against Meta's limits.
| Category | UTILITY |
|---|---|
| Language | English (en) |
| Header | Your plan ends soon19/60 |
| Body | 266/1024 characters, 4 variables |
| Footer | None |
| Buttons | Renew nowVisit website, 9/25 Talk to someoneQuick reply, 15/25 |
Tips
- Do not auto-charge without consent; this message is for plans the customer renews manually.
- "Talk to someone" catches people who want to pause or downgrade instead of leaving entirely.
- In Kredoo this can be scheduled off the expiry date column, so every member gets it exactly seven days before.
Variations
Shorter or warmer versions of the same message.
Hi Deepa, your Gold membership expires on 30 Nov. Renew for Rs 4,999 here: [link]
Hello Deepa, quick note: your gym membership runs till 30 November. Want to continue? Tap here to renew, or reply if you would like to pause instead.
Send this automatically with Kredoo
Kredoo fills in the name, date and amount from your CRM or booking and sends it at the right moment: on confirmation, the day before, an hour before. Replies land in one shared inbox.
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In other languages: EMI due date reminder in Hindi · Monthly rent reminder in Hindi · School and coaching fee reminder in Telugu
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