Birthday wish for customers with a small treat
A short birthday greeting for regular customers with an optional small treat on their next visit this month, written to feel personal.
From all of us at Cafe Monsoon{{2}}, wishing you a year full of good health, good company and good food.
As a small birthday treat, there is a free dessert waiting for you on any visit this month. Just show this message when you order.
Greetings are marketing in Meta's eyes, and a free dessert offer makes that certain. Even without the treat, a birthday wish is not tied to any transaction, so it would still be billed as marketing.
Variables
| Variable | What goes in | Example |
|---|---|---|
| {{1}} | customer name | Meera |
| {{2}} | restaurant name | Cafe Monsoon |
When to use it
Send it on the customer's birthday to people who shared their date of birth with you, through a loyalty form or at billing. It is one of the few marketing messages people are glad to receive, so keep it warm and short. A treat valid for the whole month gives them a reason to come with friends.
Best time to send. At 9 or 10 am on the birthday itself; midnight wishes from a business feel odd and can wake people up.
Quick reply for the WhatsApp Business app
No variables in the app: replace the [bracketed] parts before you send.
Happy birthday, [customer name]! 🎂
From all of us at [restaurant name], wishing you a year full of good health, good company and good food.
As a small birthday treat, there is a free dessert waiting for you on any visit this month. Just show this message when you order.
/birthdaywish
Meta template-ready version
For WhatsApp Manager or any WhatsApp Business API tool. Checked against Meta's limits.
| Category | MARKETING |
|---|---|
| Language | English (en) |
| Header | None |
| Body | 251/1024 characters, 2 variables |
| Footer | Reply STOP to opt out21/60 |
| Buttons | Book a tableQuick reply, 12/25 Stop promotionsQuick reply, 15/25 |
Tips
- Only collect and use birthdays with the customer's permission, and only the date, never the year.
- Make the treat something you can afford to give everyone, so staff never have to say no at the table.
- Ask your staff to wish them in person when they show the message; that moment is what they remember.
Variations
Shorter or warmer versions of the same message.
Happy birthday, Meera! Everyone at Cafe Monsoon wishes you a wonderful year ahead. Your dessert is on us this month.
Many happy returns of the day, Meera! Wishing you a lovely year from all of us at Cafe Monsoon.
Send it as a campaign, to the right people
Kredoo sends approved templates to a filtered list on the official WhatsApp Business API, honours STOP replies automatically and shows who read and who replied.
Related templates
All re-engagement- Re-engagementEnglishBack in stock alert for something they bought beforeA restock message to customers who bought a product before, saying it is back, what has changed, and a link to buy again.
- Re-engagementEnglishCheck-in for an inactive gym or class memberA kind check-in for a member who has stopped coming, reminding them their plan is still active and offering a batch time that may suit better.
- Re-engagementEnglishAnniversary of a customer's first orderA thank-you on the one-year anniversary of a customer's first order, with a small loyalty gift and a note on what has improved since.
- Re-engagementHindiReorder reminder for regular items in HindiA Hindi reminder timed to when a regular item like water cans, atta or pet food is about to run out, so the customer can reorder by replying.
- Festival greetingEnglishHappy Onam greeting with a festive offerAn Onam greeting for customers in Kerala that wishes them a happy festival and mentions a short festive offer with a clear end date.
- Festival greetingEnglishHappy New Year wishes for customersA New Year message that thanks customers for the past year, shares one honest promise for the next, and wishes them well.
In other languages: Reorder reminder for regular items in Hindi · We miss you message for old customers in Telugu
More free WhatsApp tools
No sign-up needed.